Currently soaking up the creative and design vibes in Bangalore, India.
About me
I'm Shamil, a design leade with 10+ years creating products and brand systems in Bangalore. I build experiences that blend strategy with creativity—from e-commerce platforms that convert to scalable design systems that solve real problems. My approach balances user needs with business goals while making complex things simple. I craft frameworks that deliver measurable results and thrive in collaborative environments.
0-1
Happay -
As the sole designer at Happay during its early stages (2013), I played a key role in building the brand identity, design system, and user experience from the ground up. My work set the groundwork for the company's brand identity and visual design, which aided in its growth and eventual acquisition.
Following the acquisition, I worked with leadership on the development of Happay 2.0, which included new products and a redesigned the brand identity and developed a new design system to help the team scale effectively.
0-1
Happay -
As the sole designer at Happay during its early stages (2013), I played a key role in building the brand identity, design system, and user experience from the ground up. My work set the groundwork for the company's brand identity and visual design, which aided in its growth and eventual acquisition.
Following the acquisition, I worked with leadership on the development of Happay 2.0, which included new products and a redesigned the brand identity and developed a new design system to help the team scale effectively.
0-1
Happay -
As the sole designer at Happay during its early stages (2013), I played a key role in building the brand identity, design system, and user experience from the ground up. My work set the groundwork for the company's brand identity and visual design, which aided in its growth and eventual acquisition.
Following the acquisition, I worked with leadership on the development of Happay 2.0, which included new products and a redesigned the brand identity and developed a new design system to help the team scale effectively.
By the Numbers
📌Through design efforts and rebranding, over 7,000 customers across 20+ countries saw improved user experience and stronger trust with a scalable design system and cohesive brand identity at Happay.
📌 60% engagement boost on Glance live shows with interactive, motion-driven experiences.
📌 50% improvement in checkout completion rates after re-designing and optimizing the checkout process for a French-based healthy meal delivery company.
By the Numbers
📌Through design efforts and rebranding, over 7,000 customers across 20+ countries saw improved user experience and stronger trust with a scalable design system and cohesive brand identity at Happay.
📌 60% engagement boost on Glance live shows with interactive, motion-driven experiences.
📌 50% improvement in checkout completion rates after re-designing and optimizing the checkout process for a French-based healthy meal delivery company.
0-1
Happay -
As the sole designer at Happay during its early stages (2013), I played a key role in building the brand identity, design system, and user experience from the ground up. My work set the groundwork for the company's brand identity and visual design, which aided in its growth and eventual acquisition.
Following the acquisition, I worked with leadership on the development of Happay 2.0, which included new products and a redesigned the brand identity and developed a new design system to help the team scale effectively.
0-1
Happay -
As the sole designer at Happay during its early stages (2013), I played a key role in building the brand identity, design system, and user experience from the ground up. My work set the groundwork for the company's brand identity and visual design, which aided in its growth and eventual acquisition.
Following the acquisition, I worked with leadership on the development of Happay 2.0, which included new products and a redesigned the brand identity and developed a new design system to help the team scale effectively.
What I Do
Product Design – Designing seamless, intuitive experiences that drive user engagement.
Brand & Visual Identity – Designing high-impact, memorable brand experiences.
Scalable Design Systems – Streamlining design consistency across multi-team workflows.
Interaction & Motion – Creating fluid, seamless interactions that bring interfaces to life.
What I Do
Product Design – Designing seamless, intuitive experiences that drive user engagement.
Brand & Visual Identity – Designing high-impact, memorable brand experiences.
Scalable Design Systems – Streamlining design consistency across multi-team workflows.
Interaction & Motion – Creating fluid, seamless interactions that bring interfaces to life.
I design not just for aesthetics but for business impact.
